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I Carry Your Heart With Me

Being a cowboy is much more than dirt and whiskey. It’s about living and breathing the land that you love; you work hard because there is no better life. Being a cowboy ain’t all about gunslinging and tough facing. It’s about being authentic to yourself, to your family, to your land. It’s about a long day’s work and a warm reminder of what it means to be a man.

We wanted to represent the Cowboy Poetry Gathering as a place to show the honest and humble cowboy. Our goal and hope was to let this rugged lifestyle speak for itself. The feeling was immediate, we met the authentic cowboy

Students: Joey Larson, Chiao Chen Instructor: Jim Wojtowicz, Mark Edwards Portfolio: joeyiamartino-larson.squarespace.com chiao-chen.com

© School of Advertising | Academy of Art University 2016