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Jays – Unchained

It’s time to say goodbye to bulky headphones and tangled cables. Now is the time to embrace the unshackled life.

Through this :45 branded spot we wanted to show our audience what was possible when they decided to lose the cables. The original choreography and score highlight the touch sensitive features of the headphones. So “Lose the cable. Reclaim your freedom”.

Students: Anjali George, Bryan Jhung - Young & Hungry Agency Project Instructor: Jim Wojtowicz, Terry Jones Portfolios: anjaligeorge.com bryanjhung.com Medium: Web Video

© School of Advertising | Academy of Art University 2016