Write Tag Line. Go South.

Here’s one of the more original ad contests of late. Thompson Reuters is looking for a tagline. Fill in the blanks, “More _____. Less _____.” If your line is selected, you’ll win a trip to the South Pole. Not just any trip either but a seat on an expedition that’s attempting to set a new land speed record to the pole. Definitely the kind of experience that would give you good material during an interview.

Runner up prizes are cool, too. Luxury adventure trip. iPads.

Time to write.

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