Young Glory: October Brief / Round 2 of 8
Riaad v.d. Merwe (CREATIVE DIRECTOR ON NIKE, AKQA SHANGHAI) / Round 2 of 8
BRIEF: “EBOLA MANAGEMENT”
“Come up with a tool or service service to help better manage future ebola outbreaks.”
The ebola outbreak in Western Africa has already seen more than 2600 deaths. Hailed as the worst outbreak in history, it has become a threat not only to health, but also to peace and security.
Not focusing on the cause, come up with a tool or service service to help better manage future ebola outbreaks – from prevention to faster notice and action.
Think about the benefits of using big data, consider your target audience and the technology they have available (i.e. mobile might not mean smartphones) and most of all incentives that could help Africans take initiative and control in bettering their own health and living.
Brief Deadline: Midnight (Pacific Daylight Time) October 31st 2014
As always, AAU will be covering the cost. For more info, click the link to our past post: http://www.aauadv.com/wp/?p=789