Announcing: ADV + WNM

Starting Summer 2018, Director of the School of Advertising Andrea Pimentel, and Director of the School of Web Design & New Media Ryan Medeiros, will join forces as co-directors of both departments.

Under this combined leadership, we expect to be positioned on the forefront of the industry and offer a wider-range of opportunities to students of both majors. While the two departments will remain independent, as always, our focus will be on guiding students to create top-notch professional portfolios that fit the needs of today’s most innovative industries in tech, advertising, entertainment, and more.

Moving forward Fred McHale will be the Online Director for both Advertising and Web Design & New Media, with support from Nikki Oettinger and Raina Maes. Inquiries can still be addressed to the respective departments at or

Andrea Pimentel, Co-Director, Advertising and Web Design & New Media

Ryan Medeiros, Co-Director, Advertising and Web Design & New Media

Fred McHale, Online Director, Advertising and Web Design & New Media



Are the two departments combining?

No. Each department will retain its own identity.

Is my degree/major changing?

No. Your degree/major will stay the same.

Where do I go to get help?

You can continue to email or to get answers to your questions, make an appointment to meet with a director, etc. Both directors will also have regular drop-in office hours available to students of both departments. Online students of both majors can also work with Online Director of ADV and WNM, Fred McHale.

Why is this happening?

We recognize that the skills and innovations of both industries are aligning more every day. With combined resources we can provide more benefits—such as facilities, equipment, technology, industry events, and curriculum—to ADV, WNM and all AAU students.

When I want to talk to a Director, who should I go to?

You can continue to go to your previous director, or get to know your new co-director!

What else is changing?

  • The most significant changes will be administrative and will not directly affect or be immediately apparent to students.
  • Both departments share many classes already and we anticipate being able to offer better collaborative and elective options to students of both majors in the future.
  • In order to better share facilities, equipment, and other resources, some offices and classrooms will be relocated.

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