Let’s Get Real
Students from the AAU School of Advertising met today, February 18th at Goodby, Silverstein and Partners and were briefed on a project initiated by Jeff Goodby. A mix of upper term Art Direction, Copywriting and Strategy students attended the event and will begin working together immediately on solutions that will be presented to Mr. Goodby and senior level creatives at the agency. The project, though under Non Disclosure Agreement status right now, reflects a strong and expanding connectivity of the School of Advertising to the industry and offers participating students a peek behind the curtain of a world renowed agency. First round creative reviews at the agency are scheduled for the week of March 9th.