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Hawaii Five-O

This is a :10 commercial for the CBS drama, “Hawaii Five-O.” The spot contrasts violent scenes and peaceful Hawaii landscapes At the end, the camera zooms in on the statue’s face and eyes which are the CBS logo. The concept conveys the popularity of CBS since even the statue of King Kamehameha watches.

Student: Ei Kakiuchi Instructor: Micha Ritchie Portfolio: eis-portfolio.strikingly.com

© School of Advertising | Academy of Art University 2016