Despite being ranked #1 in taste, Premier Protein was getting misattributed for a generic protein shake. We created a mascot to help people identify with the bottle, and let them know Premier Protein is all about taste, in every sense of the word.
After discovering Premier Protein, Joe dedicated his life to helping people make tasteful choices. Be it telling consumers that they should learn a second language, flushing whey protein shakes down the toilet or stating the facts on just how good Premier Protein tastes.
Students: Johanna Granlund, Ian Blackley, Gaelan Mundorff, Fredrik Svensson, Lavinia Lurvink, Alexander Elmfeldt, Austin EspositoInstructor: Andrea PimentelPortfolios:ianblackley.comgaelanmundorff.comjohannagranlund.comAwards: One Club Bootcamp Gold 2017
